Why Use Azure Integration Services For Application Integration?

Digital transformation is a highly discussed topic in today’s business world, and for good reason. Organisations are looking for ways to stay ahead of the competition by leveraging technology to improve their processes, increase efficiency, and better serve their customers. One key aspect of digital transformation is integrating various systems, services, and applications. That’s where Azure Integration Services (AIS) comes into play.

Today, we will dive into why to use Azure Integration Services for application integration. As well as how these services can help businesses achieve their digital transformation goals. Whether you’re looking to automate workflows, integrate data and systems, or simply build more connected and efficient systems, Azure Integration Services can help you to achieve your goals, and take your organisation to the next level.


Azure Integration Services is a set of cloud-based services offered by Microsoft that enables organisations to integrate applications and systems in a seamless and efficient manner. These services are designed to enable coherent integration and data flow between different systems, platforms, and environments. The comprehensive suite of services can be utilised independently to overcome specific integration challenges, or together, to form a complete integration solution. In this blog post, we will take a closer look at the most used services, as well as explore the benefits of using Azure Integration Services.

  • Logic Apps: Azure Logic Apps is a platform provided by Microsoft that allows developers to create workflows which integrate various systems and services without the need to write complex code.
  • Service Bus: Azure Service Bus is an enterprise message broker that enables asynchronous communication between different systems and services using publish/subscribe messaging.
  • API Management: With API Management, organizations can create a single development layer to encapsulate and enforce security, compliance, and usage standards.
  • Event Grid: Event Grid provides organizations with a cost-effective and flexible way to manage events and respond to changes in real-time.
  • Azure Functions: Azure Functions is a serverless compute service that enables developers to run small pieces of code, known as “functions”, in response to specific events.
  • Azure Data Factory: Azure Data Factory is a cloud-based Extract, Transform, Load (ETL) service, which provides a simple and efficient way for organizations to move, manage, and transform large amounts of data, regardless of where the data is stored.


Azure Integration Services offer a number of benefits to organisations looking to integrate their systems and applications. Let’s highlight some of them:

  • Scalability and Reliability: AIS provides a highly scalable and reliable platform that can handle large amounts of data and transactions. This means that organizations can focus on their business operations without worrying about the underlying infrastructure.
  • Increased Productivity: Azure Integration Services helps organizations automate workflows, freeing up valuable time for employees to focus on higher-value tasks. This results in increased productivity and a better overall workflow experience.
  • Improved Data Management: AIS provides robust data management capabilities, including data integration and transformation. Helping organizations ensure that their data is accurate, up-to-date, and available for business-critical operations.
  • Flexibility: Azure Integration Services supports a wide range of programming languages. Enabling organizations to use their existing development specialists to create integration solutions tailored to their specific needs. This flexibility also enables organizations to quickly adapt to changing business requirements.
  • Security and Compliance: Azure Integration Services includes robust security and compliance features, ensuring that data and processes are always protected. This includes encryption and authentication, data privacy, and auditing and reporting capabilities.
  • Cost-Effective: Azure Integration Services provides a cost-effective solution for organizations looking to integrate their systems and automate workflows. This is achieved with serverless computing and the ability to pay only for the resources used. Resulting in significant cost savings compared to traditional on-premises solutions.
  • Time-to-Market: Azure Integration Services provides a fast and efficient platform for organizations looking to integrate their systems and automate workflows. This results in a shorter time-to-market, enabling organizations to quickly respond to business requirements and opportunities.


Transparity is a leading technology firm that specializes in implementing Azure Integration Services and migrating existing integrations from BizTalk Server. Our team of experts leverages AIS to provide businesses with a comprehensive and scalable integration solution. Enabling them to achieve their goals efficiently and effectively.

One of our recent projects is the AppCan integration hub. A centralised service that allows the client’s software to integrate with a range of external applications and services. We leveraged Azure Service Bus and Azure Functions to create a highly scalable and secure solution.

One of the key challenges of the project was to ensure that the integration hub could handle large volumes of data in near-real time. As well as provide a robust testing environment for the client’s software integration process. To address these challenges, Transparity used Azure Service Bus to create a queue system that would allow data to be transmitted between systems without losing any information. And Azure Functions to create the custom business processes that could be triggered automatically based on various events.

By utilizing Azure Service Bus as the messaging intermediary and Azure Functions as the message (events) processors, the AppCan integration hub can process a large number of concurrent requests:

I’d like to emphasise, that this clean yet efficient pattern brings the whole spectrum of benefits into the system, while keeping the overall architecture simple. The following diagram demonstrates the architecture in a simplified form:

Azure Integration Services are designed to help organizations tackle complex integration challenges. The services provide a balanced combination of core functionality and creative flexibility. Allowing organisations and technical teams to create innovative solutions that meet their specific integration needs.

Transparity helps overcome these challenges and provides the ability to innovate and design a comprehensive solution. The implementation of AppCan’s integration hub resulted in cost-savings, improved data exchange and streamlined processes. Leading to increased efficiency and higher levels of customer satisfaction.


In conclusion, Azure Integration Services is a powerful suite of services that allow organizations to connect and integrate their systems, applications, and data. Whether you need to create workflows, handle events, manage messaging, or perform data integration and transformation, Azure Integration Services has a solution to meet your needs. It is a valuable tool to have in your technology stack. It can help you to streamline your processes, improve your efficiency and save on costs.

Organizations often struggle with intricate integration problems. As well as finding the right solution involves recognizing both the challenges and the capabilities of various integration tools. Azure Integration Services offers a harmonious mix of essential features and versatile options. Allowing both business and technical teams to develop a comprehensive and cutting-edge integration plan. If you’re unsure if AIS is suitable for your needs, consider speaking with one of our knowledgeable technology integration specialists.

If you need advice or are looking to outsource your application integration solution, get in touch.

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